Chic Streets

Chic Streets is a boutique in historic Marblehead aimed at shoppers looking for on-trend, effortless style with a touch of glam. It carries multiple designer brands across varied price points, and a savvy sales team works with customers in the store. Styling services are part of the offer, with the stated goal of making each client feel her absolute best. The shop has grown into a niche boutique on the North Shore.

The business began in May 2001 as a side project rooted in style blogging. Founder Julie McGonagle earned her M.A. in Los Angeles and worked in radio, advertising and TV, including a stint with the Style Network on E! Entertainment producing fashion segments on style makers. She brought that vision back to Boston, first as a buyer, then through an online store, personal styling and pop-ups. Chic Streets ran as a retail pop-up for two years before settling into its Marblehead storefront.

What to Know

• Chic Streets has been recognized by national media including US Weekly, as well as by local outlets.
• The boutique collaborated locally on Adam Sandler’s film Grown Ups.
• During its pop-up years it worked with local Boston personalities.
• It is listed by the Marblehead Chamber of Commerce.