Clear Channel Outdoor
About
Clear Channel Outdoor is one of the largest out-of-home advertising companies in the country, and its Boston operation sells billboard, digital and airport advertising across the region. Locally it runs more than 1,350 displays across seven counties, including more than 60 digital billboards, and it holds exclusive advertising opportunities at South Station, Boston’s busiest transit hub. Its Boston billboards reach about 90 percent of adults 18 and older each week.
Coverage is concentrated in the highest-traffic parts of Boston, catching drivers on major highways and surface streets, commuters passing through South Station and travelers at Manchester-Boston Regional Airport and two private jet terminals. Local teams of sales representatives, marketers and creatives help clients with market research, competitive analysis, design, ideation and campaign planning. Programmatic and dynamic capabilities let advertisers activate quickly across its digital billboards, and RADARView helps choose locations to reach a desired audience.
What to Know
- Nationally, the company’s 70,000-plus outdoor and airport displays reach about 130 million Americans weekly in over 65 markets.
- Boston is the tenth-largest media market in the United States.
- Its Boston billboards generate more than 167 million weekly impressions.
- The company is listed with Meet Boston, the Greater Boston Chamber and the Stoneham Chamber of Commerce.
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