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Beantown Magazine
Discover Greater Boston and the Businesses That Drive It
Breakfast · Cambridge

El Jefe’s Taqueria

About

El Jefe’s Taqueria in Harvard Square serves Mexican street food made to order, inspired by the street vendors of the founder’s hometown. Tacos, burritos, bowls, nachos, quesadillas and breakfast items are assembled on an open cook line, and customers can load them with toppings, including guacamole and queso, at no extra charge. A Picante Station lets diners pick their heat from hot sauces gathered from around the country and the world.

The chain started in 2015 with a simple idea of fresh food without upcharges for extras and has grown to locations across Massachusetts, New Jersey and Pennsylvania. It is open seven days a week from breakfast through late night, serving early risers, the lunch crowd and anyone who decides late at night that a burrito is what they need. Vegetarian, vegan and gluten-free options are available, and catering covers office lunches, team celebrations and parties.

What to Know

  • El Jefe’s is employee-owned, with a team of more than 400 people.
  • The company operates nine locations.
  • A rewards program through the El Jefe’s app earns points on every purchase.
  • A partnership with THON has raised more than $118,000 over four years to fight childhood cancer.

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