BETA Coaching & Consulting

BETA Coaching & Consulting is a Medford coaching and consulting practice focused on well-being, both for individuals and for the organizations they work in. For companies, it co-creates well-being strategies, strategic plans and diversity, equity, accessibility, inclusion and belonging initiatives meant to raise employee engagement and lower healthcare costs. For individuals stuck in a career transition or weighed down by life changes, it offers customized coaching aimed at better well-being and positive life decisions.

Founder Novelette DeMercado, who carries the title Chief Possibility Officer, has worked with hundreds of professionals and designs culturally affirming well-being content. Her coaching portfolio covers psychological safety, professional diversity, equity and inclusion. Organizational engagements typically start at the C-suite and look at the formal and informal systems that shape how people feel at work, guided by a Well-Being Sustainability Framework, a disciplined approach to fostering long-term well-being at all levels.

What to Know

• Inclusivity and equity are named as the firm’s core consulting principle.
• Strategic partners include the Massachusetts League of Community Health Centers and the New England Independent Booksellers Association.
• Other listed partners are the Tammy Dowley-Blackman Group, the Institute for Coaching Innovation and the Racial Equity and Justice Forum.
• The practice is a member of the Medford Chamber of Commerce.