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Advertising & Media · Melrose

Bo Tsang DiMatteo Design

About

Bo Tsang DiMatteo is a Melrose-based product designer and brand strategist who helps founders, startups and growing companies turn ambitious ideas into products, brands and digital experiences. The work spans product strategy, UI and UX design, branding and small business design. DiMatteo describes the role as a founding product designer who brings a founder mentality and a collaborative approach, joining teams as an in-the-mix design partner wherever clarity and momentum are needed.

Past projects show the range: rebranding a 70-year-old legacy company for its next era of growth, designing an AI-native IP intelligence platform, and taking a startup from a paper sketch in stealth mode to growth stage. DiMatteo has also shaped brands for a food and community concept, a small-batch vanilla company, a personal mission and a venture aimed at career changers, plus a rebrand and platform redesign for Phytest.

What to Know

  • DiMatteo is available for freelance, fractional and full-time engagements.
  • The stated approach aims to make strategy, storytelling and design work together.
  • The business is listed with the Melrose Chamber of Commerce.

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