BPROUDER

BPROUDER is a Boston brand management platform and consultancy built for small businesses that want control over their own brand and marketing. Clients get research on their audience, market, consumer trends, and competitors, then use a guided program to define core brand elements such as values and voice and to create visual assets. Everything is stored on the platform, which business owners can reach around the clock whenever they are ready to work on their brand.

Consultants help interpret the research and turn it into a clear brand strategy covering mission, story, and beliefs. From there, businesses can carry out the brand themselves with the platform’s tools or bring in outside agencies, using the documented identity to keep everything consistent. An AI assistant named Brandy answers questions inside the platform, such as which social media channels suit a local coffee shop.

What to Know

• Third-party vendors fulfill printing needs, from stationery and apparel to large-format marketing materials.
• The company’s creative director has produced award-winning designs for websites and clothing.
• Clients can also upload a visual identity they have already created.
• Ongoing support includes growth strategies and continued brand maintenance.