Digitas

Digitas is a global marketing, technology and digital agency that blends data, design, creativity and media to connect brands with people. The company describes its work as creating “networked experiences,” campaigns that move across platforms and channels rather than living in a single ad format. Recent work cited by the agency includes a Sephora effort that brought beauty shoppers to the source of products instead of having them scroll phone screens for everyday essentials.

Boston is part of the agency’s history: Digitas traces its roots to Bronner Slosberg Humphrey, a direct marketing firm founded in the city in 1980. Since 2007 it has been owned by Publicis Groupe, the French advertising holding company, placing it within one of the largest agency networks in the world. Another campaign it highlights was designed to balance wonder and trust, pairing imagination with expertise and a child’s delight with a parent’s confidence.

What to Know

• The Boston office is a member of the Greater Boston Chamber of Commerce.
• The agency’s stated goal is helping businesses excel in the digital age.
• Campaign work combines real-world stunts with practical production craft.