Embrace Boston
About
Embrace Boston is an initiative of the Boston Foundation, working closely with the City of Boston to honor Dr. Martin Luther King Jr. and Coretta Scott King and their time and work together in the city. Its best-known project is The Embrace, the memorial to the Kings on Boston Common. The organization’s broader goal is a radically inclusive city grounded in joy and love, pursued through arts, culture, storytelling and civic programs.
Programming reaches well beyond the monument. Embrace hosts the Embrace Masso Con Salsa festival, a Latin music celebration honoring radio host Jose Masso and his long-running show, and presents its Drum Major for Justice award. Its media work includes Good Trouble, a conversation series co-produced with NBC10 Boston, and Mi Gente, which shares stories from Boston’s Latinx community. Essays and youth civic storytelling projects explore the city’s history and culture.
What to Know
- Embrace has acquired buildings in Downtown Crossing to create a new civic and cultural hub.
- An online Experience Store sells Embrace merchandise.
- The Con Salsa block party is staged with partners including the Downtown Boston Alliance.
- A newsletter shares events, stories and ways to get involved.
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