NAYA

NAYA in Watertown is a branch of a Middle Eastern fast-casual chain that started in New York City in 2008. Diners build their own bowls, salads and rolls in generous portions, choosing from proteins such as falafel, chicken and beef shawarma, chicken kebabs and kafta lamb kebabs, then adding grains and toppings. The aim is food that is authentic, fresh and nutritious, with recipes the company describes as rooted in history.

Those who want a ready-made combination can pick from chef’s creations like the braised beef bowl or the falafel and tahini roll. The brand presents itself as a celebration of heritage, health and eating well, with a stated commitment to sustainability and community engagement. For gatherings, NAYA offers customizable catering spreads for corporate events, parties and special occasions, ordered through a site with real-time tracking.

What to Know

• Gluten-free, vegetarian and vegan dishes are part of the menu.
• The NAYA app lets customers skip the line by ordering ahead, with a welcome reward for new accounts.
• A partnership with Pat LaFrieda pairs premium beef and lamb with Lebanese tradition.
• It is a member of the Watertown Business Coalition.