Reebok
About
Reebok is a global athletic footwear and apparel company with an office in the Boston Seaport. The brand designs shoes, apparel and gear aimed at performance, style and comfort. Its current lineup mixes heritage styles, marketed with the line “Born classic, worn for life,” with newer products such as the upcoming Speedshifter, plus collaborations ranging from Avatar: The Last Airbender to basketball star Angel Reese.
Founded in England and long based in Massachusetts, Reebok has been owned by Authentic Brands Group since 2022. The Seaport location is listed in the directory as an office rather than a retail store. Reebok sells directly to consumers online, where shoppers who sign up get early access to new products, and it runs seasonal sales on select styles. Its classic styles are pitched for an everyday rotation.
What to Know
- Recent collaborations include a Classics campaign featuring musician Karol G and a collection with the brand Manors.
- A Reebok x Reese’s edition of the Angel Reese 1 shoe plays on the candy brand.
- Online members qualify for free shipping.
- The Seaport location is listed as an office in the WS Development Seaport directory.
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