The Popover Lady

The Popover Lady is a bakery stand at the Boston Public Market specializing in popovers, the light, hollow rolls made from an egg batter similar to Yorkshire pudding. Alongside traditional popovers, it makes savory and sweet variations such as Asiago cheese, toasted onion and a sugar-crusted version, plus fresh-baked pies, scones and other baked goods. Popovers are baked in small batches every morning so customers can buy them fresh from the oven.

Founder Naomi started baking for weekend farmers markets while still working an office job in finance, then left to become the full-time Popover Lady. Her goal, in her words, is to make simple but unique food. She promotes the popover as a versatile food: split and filled with ice cream and maple syrup, stuffed with mozzarella and tomatoes, filled with Gruyere and ham like a crepe, or used as a base for roast beef sandwiches.

What to Know

• The business began at Boston-area farmers markets in 2009.
• It has been located at the Boston Public Market since 2017.
• The sugar-crusted popover is meant to be eaten at room temperature rather than reheated.